Why Does the Red Cross Always Need Your Charity?
At an overly basic level, there are two types of businesses. There are those that are designed to make a profit. And then there are those that are designed make …
The Importance of Incorporating Marketing into your Minimal Viable Product
Background Maybe you call it an only child syndrome, but one of the personalities in my head is always talking. It’s always racing. Sometimes its about nothing what-so-ever, such as …
A Case to be Made for…Marketing
Overview In the on-going series A Case to be Made for…, I’m going to explore different areas of a business that are often overlooked or undervalued by small and mid-sized businesses, and …
Six Mistakes to Avoid When Pitching your Business Idea to a Venture Capitalist
“If you want to go fast, go alone. But if you want to go far, go together.” It’s a line that fits perfectly well here in 2016, with the Presidential …